- Unsurpassed in our ability to deliver results on low incidence projects.
- Excels in both qualitative and quantitative methodologies.
- Operate with virtually no geographic restrictions.
- Strives to provide the right respondents for your study.
- Thirty+ year history in multicultural research.
- “We Think Outside the Mall”™ using methods beyond just mall interviewing
- Large, reliable, experienced and vetted partner network, nationally.
Quantitative Services –
We like to say that we “Think OUTSIDE the Mall.”™ For example, when clients want to reach unacculturated Latinos or 1st generation Asians, we go to where they live and shop; Swap meets, laundromats and taquerias are just three examples of the places we successfully recruit. Experience, cultural understanding and the ability to successfully engage with the right respondents set Q-insights apart.
We conduct face-to-face interviews:
- In malls.
- At unique locations.
- For product trials.
- For mystery shopping.
- Stadiums and other venues
Qualitative Services –
When people think of Q-insights, often qualitative research comes to mind. However, qualitative research only represents only a portion of what we do, but we’re still proud to say it’s an area in which we truly shine.
Our progressive, youthful energy, coupled with almost 40 years of experience, state-of-the-art focus group facilities, and world-class recruiting, Q-insights brings a unique combination of solutions to our clients and partners.